The UI/UX interface of an app is what the customer looks at when he opens the app. UI/UX expands as user interface and user experience. How the app performs in the market depends on the user interface and the experience it creates. When there are around 15 to 20 apps in every smartphone, and everyone possesses multiple smartphones, the quality of user experience decides the fate of a mobile app. Not only newly introduced mobile apps, but even existing apps also need improvements in the Mobile UI/UX Design.
This article discusses the new trends of UI/UX in 2022 that will positively impact Custom Web Design and mobile app design layout. Companies involved in mobile app design pay attention to these trends to create more innovative mobile apps that excite customers.
Top 6 UI/UX App Design Trends for 2022
1. Enhanced Personalization
Personalization is a trend that has already taken over mobile app layout design. This year, personalization will only occur at an enhanced pace. As customers turn more and more specific about their needs, companies are eager to invest in specific tailor-made app layouts. The use of machine learning and artificial intelligence in customer data gathering and analysis will further enhance custom web design and mobile app UI/UX layout. Apps like fitness and diet advisors will offer higher personalization to their users.
2. Powerful Imagery
A leading trend of 2022 is using imagery to make a powerful first impression on users. Powerful imagery will be used to acquire new customers and keep them in the customer base. App development companies understand that the first day of use is crucial for customer loyalty and retention. If the app layout is way too cluttered and users think that there are many useless elements, they desert the end-user base.
Therefore, app designers and developers have to create a balance through the design to inspire curiosity while also offering convenience to first-time users. App designers use imagery and visuals to make the onboarding experience very smooth so that the user’s learning curve is very easy to master.
A simple learning curve ensures that the users easily use the app daily. UI design tends to be simpler now so that the most basic use of the app can also use the app with minimal input or effort. For this to happen, the UX designer team needs to look at the layout from a novice user point of view.
3. Clear Purpose
When an app has a clear purpose and workflow, users widely accept it. A user wants to solve a problem with the help of the app. Therefore, the UI/UX design conveys its purpose and resolution technique. The designers are therefore avoiding elements that might confuse the user. The UX design approach now solves specific, targeted problems and is more cohesive. When the app’s purpose is singular and clear, the design elements are aligned on a single axis and send a powerful message to the user. The app boosts user interaction level with clarity of purpose, and user dependence on the app increases.
4. Rounded Corners
The modern smartphone is bigger and better. The current range of smartphones has rounded corners and bezels. An app UI/UX designer has to create apps that fit into the modern walls of a smartphone. Since current smartphones and devices have smoother, rounded corners, a predominant element of Mobile UI/UX Design is also rounded corners.
Rounded corners in app design help seamless integration and display of modern apps on new smartphones. The user experience is heightened as the app and phone interface align perfectly for better display and interaction. It is a trend that will take over multiple devices and multiple operating systems like Android and iOS.
5. Voice Powered Interaction
The power of voice commands is realized through smart home devices and personal assistants. The introduction of voice-powered assistants like Siri and Alexa has created a new trend of incorporating voice as an interactive element between the user and the app layout. From voice-enabled search to simple voice commands for conversation, apps’ modern UX design is evolving in accepted media interactions.
Integrating artificial intelligence with UX design elements has made the new trend possible. In the coming years, voice assistants and features in a mobile app will become very common with enhanced interfaces. Voice-powered apps will ensure that a user gets query results rapidly, engages with is a phone like another human, and has a higher personalized experience. The voice assistant in mobile apps can be your personal friend in your pocket.
6. Passwordless Login
Apps like Instagram and Facebook already have fronts for password login that do not ask for your password every time you log in. The number of apps we use today has gone up exponentially. Moreover, we want to use these apps securely. However, we do not want to keep and remember different passwords for so many apps.
A solution to this multi-faceted problem is the use of passwordless login. Chrome, Instagram, and other social media apps have tried a way of password-less authentication by storing login information and allowing the user to access it with a single tap. This approach is viable since modern smartphones have multiple security settings and are used by mostly single users.
Other apps will also start incorporating passwordless log-in setup in their app design layout for user convenience. This will help the user in using multiple apps at a time. Apps can also include facial recognition or voice recognition instead of passwords for unlocking.
These are some of the dominant trends of Mobile UI/UX Design for apps. Apart from these trends, other trends will also influence the design and development scenario for mobile apps.
